Increasing LEADS is all about getting people to RAISE THEIR HANDS and express interest in what you have to offer. We do that by delivering value, getting them to OPT-IN, getting them to join our private Facebook group and other things.
Increasing CONVERSIONS is all about getting MORE of those people who raised their hands to buy from us. We can do this by doing LIVE WEBINARS instead of recorded, doing strategy sessions, improving copy, and many other things.
Increasing AVERAGE TRANSACTIONS is all about getting MORE MONEY from each buyer at the point of sale. We can do that by raising prices, (SELLING HIGH TICKET) giving our clients more opportunities to buy more, offering continuity, offering bumps, cross-sales, and upsells at the point of purchase.
Increasing FREQUENCY of purchase is all about selling to our clients MORE OFTEN. We do this by simply making MORE offers. Courses, coaching, masterclasses, and other events.
Increasing the LIFETIME VALUE of a customer is all about treating the customer in a way that causes them to not want to buy from anyone else.
It is about constantly educating the client and thanking them for buying from us. It is about treating them like with respect and making sure they are always happy with our service. It is about going out of our way and constantly OVERDELIVERING.
There are around 100 things a person can do to grow revenue but those 100 things fall under these FIVE KEY STRATEGIES.
If you want to build a business, master these five things. And if you do, people will literally CHASE you and beg you to work with them.
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